Redefining the 3 R's
Every sustainable business knows the three R’s mantra: reduce, reuse, recycle. I’ve been thinking and speaking about building on that successful shorthand for conservation principles by suggesting a...
View ArticleThe current state of renewable energy
This year, Green Mountain Energy Company celebrated 15 years as a green power pioneer. As the longest serving green power marketer in the U.S., we’ve seen the industry experience many changes over this...
View ArticleWhy attend SOCAP?
It’s hard to find a group of entrepreneurs and investors who are not focused solely on technology. Even the Cleantech Open, where Bellwether Materials won the 2010 Sustainability Award, has shifted to...
View ArticleA bookstore with soul
Most in the sustainable sector are familiar with Better World Books - the social enterprise, the online bookstore with a soul started by three college students seeing an arbitrage in the market for...
View ArticleWater: Resource or risk?
“A growing population and increasing economic activity coupled with declining water quality in many regions has resulted in increased competition for water in the public and private sectors.” –Carbon...
View ArticleLocal impact
If you think engaging employees across several departments within your company is challenging, try engaging every employee from public defenders to road maintenance workers in one of California’s...
View ArticleValuing talent
In order to meet the growing demands of business sustainability and maintain a competitive advantage over the competition, businesses are encouraged to take a hard look at their talent pool. This often...
View ArticleSustainable leadership encompasses business, community and employees
The topic of leadership is large enough by itself; now merge the conversation with corporate sustainability discussions and it potentially becomes overwhelming. Rather than narrowing the conversation,...
View ArticleGreen marketing: Future strategy
Fall is the perfect time to develop and execute a fourth-quarter green building marketing strategy that can feed into complementary initiatives that will meet the test of market conditions in 2013. As...
View ArticleDoes business reputation matter to consumers?
There is a sustainable business mindset that is gaining tremendous momentum, yet many companies are still just coming to grips with it: Today’s consumers are becoming more socio/eco aware and companies...
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